Author, lecturer, consultant and speaker Ruth Stevens – a regular contributor to DMI magazine – is among a select group of marketing gurus being honoured with 2009 Silver Apple Awards by the Direct Marketing Club of New York next month – the 25th anniversary of the gala event. The industry leaders are chosen for their years of service and outstanding contribution to direct and interactive marketing.

Stevens – principal, eMarketing Strategy – will join Andy Goldberg, CEO Publishers Clearing House; Ed Mallin, president, infoUSA Services Group; Beatriz Mallory, CEO, HispanAmerica; Tom Turner, founder, Turner Direct; Brian Wolfe, EVP, Time Inc; and corporate honouree Acxiom Corporation on the stage at the historic Hudson Theater in Manhattan on November 12.

Club president, Reggie Brady, said: “These honourees represent some of the outstanding achievers in our field. Our entire organisation is proud to be associated with them and we are delighted to recognise their years of service to direct and interactive marketing.”

Stevens (pictured below) told DMI: “I can’t tell you how thrilled I am with this award. I am just so proud.”

In addition to honouring the 2009 Silver Apple award winners, this year’s special anniversary gala will go back in time to pay tribute to those outstanding direct marketers who have received the award over the past 25 years. Organisers hope to raise more than $30,000 for DM education this year through table sales and donations.

   Ruth Stevens.