UK data consultancy, meta-morphix, has announced the launch of Inline, a unique data processing solution that compliments their current suite of online and offline services.

Rob Salmon, managing director of meta-morphix, explained: "Inline gives clients the ability to set up a bespoke automated system that takes care of the routine jobs involved in processing, cleaning and enhancing their data assets, which includes all the back-end reporting."

Accessed using a secure FTP portal to deliver and then receive the fully processed and enhanced data, Inline promises to reduce the processing administration by almost 30 per cent – a considerable saving in terms of man hours for the end user.   

Salmon (pictured right) adds: "The beauty of Inline is that it delivers data marketers the necessary tools to drive their businesses forward, in a way that is entirely unique to them and frees them up to get on with the exciting stuff!"