Adam Stewart (pictured) charts how commerce has changed in just a few months and discusses ways to reach a borderless 24/7 shopping community.
Over the last 18 months, the e-commerce sector has seen phenomenal growth and, despite tough conditions on the high street, sales online remain buoyant. In fact, research from Forrester has predicted that online retail [...]

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A ‘how to’ guide has been published to help email marketers working towards compliance with the revised EU ePrivacy Directive.
The UK Direct Marketing Association (DMA) and the Internet Advertising Bureau (IAB) have collaborated on the guide, which establishes the principle of transparent communication when informing consumers about the kind of technologies used in email campaigns [...]

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Philip Penlington (pictured) says it’s not just the Queen’s Jubilee and the Olympics which marketers should be leveraging.
In the UK currently, now is the quiet before the storm of a summer of great events which will take over media and public interest very soon: the Queen’s Diamond Jubilee, the Euro 2012 football tournament with both [...]

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President Bill Clinton will address delegates at the 59th Cannes Lions International Festival of Creativity in France next month.
To celebrate the tenth anniversary of the foundation of Grupo ABC, the largest communications group in Latin America, he will take to the stage in the Palais des Festivals in Cannes on Thursday evening, June 21, and [...]

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The winners of the 2012 CLIO Awards, one of the world’s most recognised awards competitions honouring excellence in advertising, design and communications, have been announced by organisers Prometheus Global Media. The international competition received morre than 11,000 submissions from countries around the world, including Vietnam, Brazil and Saudi Arabia. Recipients of Grand, Gold, Silver and [...]

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Entry has opened for the 2013 Product of the Year Awards – the largest consumer survey of its type, awarding the most innovative FMCG products each year. Recipients of the seal of approval (pictured) can expect direct sales increases as a result of their win, without having to rely on heavy discounting, organisers report.
Established 25 [...]

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Estonia Post reports that its direct mail sales have grown 19 per cent compared to 2010 – and consumer survey shows that a third of Estonians now make a purchase decision based on direct mailers.
The Estonian advertising market as a whole grew by 9.4 per cent last year.
Toomas Türk, head of the Infologistics Division, said: [...]

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The growing number of Internet users in Brazil and the increasing time they spend online continues to attract investment in online advertising. 
According to 2012 statistics from IBOPE Nielsen Online, the number of advertisers in the South American country using online display ads increased nearly 40 per cent, year-on-year.
The total number of online campaigns grew by [...]

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Major producers from the beer, wine and spirits sectors have launched a comprehensive initiative to strengthen self-regulatory schemes for alcohol beverage marketing. They have established a set of common, rigorous standards for their marketing communications throughout the European Union.
Under the Responsible Marketing Pact, AB InBev, Bacardi, Brown-Forman, Carlsberg, Diageo, Heineken, Pernod Ricard and SAB Miller [...]

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Reed Business Information has announced it is putting its Australian business publishing and online lead generation businesses up for sale.
One of the largest B2B publishers in the world, the company said the decision to sell the business – which includes titles such as Australian Doctor, Money Management, Australian Mining, B&T and online lead generation business [...]

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