Regional leaders from Microsoft, HTC, Yahoo! STC and MBC will debate new content delivery strategies and partnership opportunities at the annual TMT Finance & Investment Middle East Conference in Dubai next week.
The two-day conference, which is sponsored again this year by Saudi Telecom (STC), features a series of panel discussions and keynote speeches by leading experts from [...]

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A global mobile media company is teaming up with academics in the Far East in an initiative to safeguard mobile ad quality and curb ‘click fraud’.
BuzzCity is undertaking a study with computer science researchers from the National University of Singapore (NUS), to examine CPC (cost per click) – the dominant model driving advertising activity on [...]

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First published in DMI, May 2001.
As Postcomm has introduced new licensing regulations, the Postal Industry stands on the brink of change – Mark Woodcock (pictured) reports on the likely changes in International Postal competition.
There was a time when dealing with the post in the UK was a simple affair. 
There were few competitors, few options, limited [...]

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Death of the High Street? Highly exaggerated, reports Andy Wood (pictured): research reveals there’s a co-dependence of offline and online for the modern consumer.
The high street is still a vital stop in the customer journey – but it is rarely used as the sole channel for shopping.
On the contrary, modern consumers use shops as showrooms [...]

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Internet World, Europe’s longest-running annual showcase for e-marketing and online business – being held at Earls Court in London, April 24-26 – will be playing host to a standalone show dedicated to social media, with keynote presentations from LinkedIn and Google.
Social Media World offers more than 20 dedicated sessions from acknowledged social networking experts, including Danny Bermant [...]

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Companies, organisations, educational institutes and individuals have until May 8 to apply for grants to support research and education initiatives.
A charity fund aimed at developing the direct marketing industry through supporting education, research and skills development projects is calling for applications for its first round of grants. 
The DM Foundation is offering grants to companies, organisations, [...]

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The sixth annual Festival of Media Global 2012 takes place in Montreux, Switzerland, next week – April 15-17 – and promises to celebrate and award media creativity and innovation, unite specialists with senior marketers and end-users and to provide thought-provoking conference content.
Organised by festival founders, C Squared, the highly popular awards are now in their [...]

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The Institute of Direct and Digital Marketing has a new addition to its body of professional advisory councils. The IDM Marketing Capabilities Council held its inaugural meeting earlier this month and today announces its mission and objectives.
The new council of senior practitioners from brands including Callcredit, Heineken, Microsoft, Nokia and Telefonica, (details at theidm.com/mcc) has [...]

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In an increasingly competitive and fragmenting media marketplace, door drop marketing and leaflet distributions are still among the most effective and efficient ways of talking to prospects – delivering returns on investment whether used nationally, regionally or locally.
And a morning seminar being held in the UK next month promises to help delegates learn to target [...]

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An international expert is claiming that the mobile phone will take the place of the personal computer by 2020.
Stace Hipperson – chief technical officer and co-founder of IT and data software company, Real Status – believes mobiles will be so connected they will become the primary personal computing devices; enabling everything from making purchase payments [...]

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