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Recent articles tagged with the word "report"

Court dismisses Polish mail monopoly case

January 30th, 2012 · No Comments

Poland’s national postal service, Polish Post, has lost a key court battle against a private sector competitor it claimed was delivering mail in violation of the country’s monopoly protections.
The verdict of the district court in Krakow is open to a possible appeal, reports Post&Parcel.
Although Poland has to fully open up its postal market to competition [...]

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Tags: News · Sally Hooton · This month's online edition

E-retailers losing ‘millions in sales’ by ignoring online customer enquiries, says report

January 27th, 2012 · No Comments

The UK’s e-retailers are losing millions of pounds in sales by failing to respond to customers’ online requests for product and service information, new research has revealed.
The findings of a survey of 217 companies trading in ten different retail sectors, conducted on behalf of the UK Direct Marketing Association’s Response Management Council, show that one-in-ten [...]

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Tags: News · Sally Hooton · This month's online edition

Call for international case studies for USA DMA’s Vegas show

January 24th, 2012 · No Comments

Delegates planning to attend the annual USA DMA conference and exhibition in October, have the chance to give it more of an international flavour this year.
After the 2011 show, visitors from around the world expressed hopes for less US-focused programming this time. Organisers have responded by asking for ‘best in class’ international case studies to [...]

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Tags: News · Sally Hooton · This month's online edition

Posts consider postal e-services strategically important for future: study

January 24th, 2012 · No Comments

New UPU study provides insight into 20 years of e-services development
Seventy per cent of Posts worldwide consider postal e-services strategically important for the future, according to a unique study by the Universal Postal Union (UPU), measuring the development of these services. 
The research also establishes an important industry index against which to monitor e-services’ evolution.
The study [...]

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Tags: News · Sally Hooton · This month's online edition

Marketing spend up again despite slump in confidence: Bellwether study

January 19th, 2012 · No Comments

The latest Bellwether survey, published today by the Institute of Practitioners in Advertising (IPA), reveals that marketing budgets were revised up in Q4 for a second successive quarter, as companies sought to protect market share against competitors.  
With 20 per cent of companies reporting an upward revision compared to 19 per cent that reported a reduction, [...]

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Tags: News · Sally Hooton · This month's online edition

Amadeus helps Which? get closer to its customers: case study

January 18th, 2012 · No Comments

Business solutions specialist Amadeus Software Limited, has helped UK consumer rights magazine publisher Which? develop an agile, scalable Customer Relationship Management (CRM) system, cutting data processing time from days to hours.
The customised SAS solution began delivering a return on investment immediately and will pay for itself within 12 months, the company reports.
Which? used to be a [...]

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Tags: News · Sally Hooton · This month's online edition

CRM and the ’seven signs of life’

January 16th, 2012 · No Comments

Breathe new life into an ailing Customer Relationship Management (CRM) strategy, says Carolyn Bondi (pictured), who has first aid tips to nurse it back on its feet. 
This year more than ever, sales figures need to be busily multiplying. But if you suspect your campaigns could be dead on arrival, it’s time to check your CRM [...]

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Tags: Features · This month's online edition

Exploring the eastern tropics, by Jonathan Lambert

January 16th, 2012 · No Comments

Founder/chairman of ACTON International, US-born Jon Lambert (pictured) died of cancer towards the end of last year. He was an acknowledged international marketing expert and penned many excellent features for DMI over the years, particularly sharing his wide knowledge of the Asian market.
His daughter, Allison Lambert, told DMI: “He fought a hard, but swift, battle with pancreatic [...]

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Tags: Classic Collection · This month's online edition

Text is best for mobile promotions among European consumers: study

January 16th, 2012 · No Comments

Mobile-owning consumers in the UK, Germany and France prefer receiving SMS-based promotions as opposed to other mobile channels, new research published by the UK Direct Marketing Association (DMA) has revealed. 
The study, conducted by Toluna QuickSurveys on behalf of the DMA and report sponsor Velti, shows that 38 per cent of UK mobile owners prefer receiving [...]

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Tags: News · Sally Hooton · This month's online edition

La Poste Group responds to DHL Global Mail’s withdrawal of some UK services

January 12th, 2012 · No Comments

In a communication circulated last week, DHL Global Mail UK announced that, after completing a strategic review of the UK international mail market, it has concluded that the provision of wrapping and worldwide distribution services to publishers and associated industries are no longer commercially viable, and plans to withdraw from offering these services by the end [...]

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Tags: News · Sally Hooton · This month's online edition

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