Picture the scene: you go shopping and, within a few minutes, you find just the item you have been looking for. Even better, it’s on offer – a 70 per cent discount! 
Furthermore, all this has been achieved while surfing your favourite websites . . . and the item is available in your preferred region.
A group [...]

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Delegates planning to attend the annual USA DMA conference and exhibition in October, have the chance to give it more of an international flavour this year.
After the 2011 show, visitors from around the world expressed hopes for less US-focused programming this time. Organisers have responded by asking for ‘best in class’ international case studies to [...]

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New UPU study provides insight into 20 years of e-services development
Seventy per cent of Posts worldwide consider postal e-services strategically important for the future, according to a unique study by the Universal Postal Union (UPU), measuring the development of these services. 
The research also establishes an important industry index against which to monitor e-services’ evolution.
The study [...]

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Online retailers must take steps now to address a critical issue around new EU cookie legislation or risk damaging user experience and customer conversions from May this year.
So says Maxymiser, a global expert in multivariate testing, personalisation and optimisation solutions.
With only four months until penalties come into force, Maxymiser – which has offices in New [...]

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A survey of large-company website owners, shows that the error rates on corporate websites are shockingly high – and web editors are seeing a sharp correlation between poor online customer experiences and company income.
The study by Magus – a major enterprise website governance and compliance solutions provider –  surveyed some 200 website owners and senior digital decision-makers [...]

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Customer engagement can now be optimised through use of conversational marketing technology, enabling cross-channel, inbound/outbound and one-to-one personalised dialogues, including over Facebook and Twitter – explains François Laxalt (pictured).
Over the past few years, marketers have begun moving from multi-channel but siloed marketing techniques, towards integrated cross-channel approaches. In doing so, they have broken down [...]

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Internet trade has put the European market for courier, express and parcel (CEP) services back on track for growth, says management consultancy A T Kearney: 2010 saw the volume of shipments rise by six per cent compared with the year before to five billion and revenues grow by four per cent in the same period [...]

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Marketers’ satisfaction with online conversion rates at an all-time low
Few marketers say they are happy with their online conversion rates, which have shown a five per cent drop in the past year – yet most of them aren’t doing anything about the problem.
E-commerce companies are concerned that the number of ‘almost sales’ they have has [...]

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Almost one in every five people in Turkey now shops online, reported Soner Canko, general manager of the Interbank Card Center (BKM), speaking at the Cardist 2011 International Card and Smart Technologies Exhibition & Summit held in Istanbul last month. He said Turkey ranked among the biggest markets in Europe regarding online commerce.
Turkey’s total revenue [...]

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 Australia Post reports it has returned to profitable growth, releasing its annual results for the 12 months to the end of June 2011.
The results showed a 31.3 per cent increase in profit before tax for the year, up to AU$332.3m, on its $5bn revenue.
The company’s profits dropped last year, but it launched a business transformation [...]

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